Pink Fire Pointer Spiderman: September 2013

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MY TOP 15 GREATEST TOYS EVER


TALES FROM THE TOY CHEST

Stories of Childhood Toy Triumph and Tragedy



By
John "THE MEGO STRETCH HULK" Cimino


CASE NUMBER: 2103-HS
MY TOP 15 GREATEST TOYS EVER


While most of my other posts on TALES FROM THE TOY CHEST focus more on toys during certain moments in my life, I decided to switch it up a bit and just let you readers in on the whole sha-bang! Let's forget about single toys during my time as a child in this article, let's talk about all of the great ones. While my childhood had its problems, growing up and being a kid during the late 70's wasn't one of them. The years of 1978 and 1979 was the greatest time for being a super hero fan because of all the toys that were available. The 5 biggest names at that time was Superman, Batman, Wonder Woman, Spider-man and my favorite hero of all, The Incredible Hulk. And it could even be argued that the big green guy was the most popular of the bunch due to the highly successful live-action series that was on television at the time starring Bill Bixby and Lou Ferrigno that was sweeping the nation.


During the late 70's it was Spider-man, the Hulk, Superman, Wonder Woman and Batman as the most popular super heroes in the world.

So being a big Hulk-fan back then was awesome! Not to mention that Marvel and DC Comics went all out to license their characters to other companies on the year of my birth in 1973 to make toys, video games, clothing, apparel, etc. appear all over the place and become part of the culture. By 1978 there was more super hero product on the market than ever before and I was 5 years old and right in the thick of it! WHOOOOO!!

Today there has been an even bigger super hero boom due to all the successful movies in theaters and the products that we see in stores. There are more super heroes known today to the mainstream public than any other time in history of comics. The reason being is that most of the kids that grew up during my generation now run the major corporations of today and always knew the full potential of the super hero genre that they grew up on. Just look at all the high quality actors, writers and directors that produce these feature films that are ruling Hollywood...the characters are finally shown with respect and honor (well, most of them are). 

Now while I do respect the quality and technology of the toys of today, all of them lack a certain amount of charm than the ones I grew up with. Today you get perfect art on the packages and perfect articulation on the figures, and with all the accessories they come with, all the imagination falls by the wayside. Back in my day we were lucky that the head on the figure could turn, but we didn't care...because we had hours of fun regardless. And the absence of some cool super hero rack toys found in dollar stores are long gone. Yup, these cheap toys that usually made no sense and would last about a day that you bought at the counter of a Woolworth, Zayers, Ben Franklin and the like are replaced by ipods, iphones, DSI's and all that other junk. Maybe I being a bit too bitter or nostalgic for some of you, but that's how I feel about it.

But hey, I like to put my money where my mouth is so that brings me to this write up. If I'm so confident in the toys that I adore are the pinnacle of all childhood dreams, what are those toys? While everyone has a favorite during their youth, those of you that grew up during the 70's and 80's will relive some former glory with the toys I present to you here (and don't worry, not all of them are based on super heroes). So without further ado, I give you my top 15 greatest toys ever (truth be told, I could have done a top 100)...I hope you enjoy it and as always, let me know what you think.



MY TOP 15 GREATEST TOYS EVER!


15. COMIC ACTION HEROES MANGLER 
(MEGO 1975)



While I was too young to enjoy this toy as a child, when I did find out about it and finally got to play with it during my adulthood...I fell in love. Very rarely do toys capture the pure absurd fun of comic books and cartoons of yesteryear because today, the fun has been stripped away and replaced by hard edge reality (that's why I'm not such a big fan). But ​"absurd" and yet, "sadistic" fun are the only words that I can think of to best describe The Mangler. There is not much you can really do with this vehicle, as it serves only one purpose -- to allow Spider-Man to brutally murder the Green Goblin over and over and over again...hey, what's not to love? The front of this plaything has a metal mouth that captures Gobby and swallows his body whole while crushing it through two cylinders (who knew Spidey was capable of such creative violence??). In the ensuing terror, a surprisingly nonplussed looking cardboard corpse of the character is then spit out the back of the vehicle in a condition that the packaging eloquently describes as "flat as a green pancake." The ridiculousness of this toy (even with it's brutality thrown into the mix) gives it its "charm" for me. While many toys of the past loses its playability due to the high sophistication of today's toys, this one is a rare exception. Killing...err...flattening the Green Goblin on a daily basis is a fun business, just don't try it on your friends in real life.




14. THE INCREDIBLE HULK INSTANT MUSCLES 
(REMCO 1978)



Let's be honest, people today who want to have physiques of the heroes they love indulge in steroids (and a host of other drugs). But back in the late 70's those drugs weren't as well known to the public much less to any child. No, back then there was the Hulk's instant muscles! When I first saw this toy in a Zayer I was totally astounded! I could have muscles just like my favorite super hero in a matter of minutes? I was instantly sold! I can clearly remember my mom shelling out the 10 bucks for it and ripping the box open as soon as I got home. I put on the muscles, then pumped away and literally became the Hulk for a few hours. I would then watch the Hulk live-action series every Friday night at 8PM with my cut up Tough Skin jeans and these muscles and when David Banner (Billy Bixby) changed into the Hulk (Lou Ferrigno) I pumped the air into my Hulk muscles and changed right along with the actors and then rampaged all over my house. Come on, how many toys could manage this much fun? This cleverly disguised float didn't last very long as it eventually sprung a leak and kinda got mangled at the bottom of my toy chest -- but it always remained a favorite of mine! And could you believe that this "mere" toy inspired my little boy brain to go out and lift weights to become the real thing in later years? That's exactly what it did! Just look at the hunk o' man I am today...thank you Remco!



13. THE AMAZING SPIDER-MAN WEBMAKER 
(CHEMTOY 1978)



The Spider-man Webmaker was a rack toy that I clearly remember purchasing with my mother and having a ton of fun in the shortest amount of time. Yes my friends, it didn't really last that long as I lost the "not so age appropriate" tiny yellow play pieces of Spider-man, Mary Jane, Green Goblin and such within an hour. And if my memory serves me right, I lost the Spidey figure first. So honestly, once he was gone who was going to be spinning those funky webs?? ARRGH! I vowed to get this toy again and replace the Spidey piece, but sadly I never did. And although this was just a cheap disposable rack toy, you'll notice that it was actually quite entertaining and full of Spidey-mythos-goodness. On the back of the packaging there was an image of Empire State that you could pose the play pieces on and cover them in web-goo. It was a fun, creative and messy time with Spidey and the gang, so what kid wouldn't enjoy this?



12. HULK RAGE CAGE 
(FUNSTUF 1978)




Now this was a toy that really captured the magic of The Incredible Hulk! You put the big Hulk figure in a cage, attach his Velcro shirt, snap on the handcuffs (earlier versions didn't have this), build the Rage Cage around him and then attach the air-inflator into the figures back nozzle and pump away. Slowly, the Hulk figure would expand as he began tearing out of his shirt (the Velco sound prying apart only heightened the anticipation) and when the Hulk got to a certain size...BOOM!!! He busted free from his bonds and broke free from the cage -- geek orgasm --! Throughout the 90's, Toy Biz released quite a few different versions of the Hulk Rage Cage but the original 1978 version is still the best, so don't settle for any imitations. Around the same time as this Hulk toy hit the shelves, a complimentary Thing "Rock Trap" version was issued from Ani-Forms that was equally as cool and hard to find. Truth be told, I never saw it in a store or up close until I went to a friends house in the mid-80's. Needless to say I was in total awe of it. I would've loved to have these two man-monsters clash when they were pumped up to their max when I was a kid -- I know I would have made Jack Kirby proud! Even today, this Thing figure is very hard to locate and could be a bit pricey (I should know, I sold a MINT one for a nice fee a few years back).  




11. CAPTAIN AMERICA 12" FIGURE 
(MEGO 1979)


While I love old, ugly toys because they possess a certain amount of charm, this one takes the cake. Now I love Captain America, always have and always will. But this toy put him on another level with me because of how cutely disproportionate he is. Yup, that's right, just look at the size of his head! I absolutely loved how enormous it was and it made me adore this figure even more! What kid wouldn't enjoy a big headed, 12" Star Spangled super hero to fight off the forces of evil with? The bright colors of the costume, the shield, the box and the awesome "Fly Away Action" made me believe in the American dream! Simply put, this is the best Captain America action figure ever and the rest are not even close! Go get em' Cap!!!


10. MIGHTY MEN AND MONSTER MAKER 
(TYCO 1979)



This toy is one of those that everyone seemed to forget, but once they see it again years later they remembered it and recalled how awesome it was! The reason why I know this is because I bought a few of them back in 2007 and brought one of them to a convention to raffle off. Sure enough, I made a killing from all the fanboys who entered it and wanted to relive their childhood (the proud winner was my good buddy, Marc Lombardi) on a toy that they never thought they would see again. In truth, I never had this as a kid, but my friend up the street did and we used to make awesome characters in his backyard (I remember a girl who lived between us having the Barbie version). When I purchased a bunch of them years later, I gave one set to my daughter Bryn who loved it and played the crap out of it until she broke it and lost a few pieces. Man, good times.



9. GENERAL GEORGE S. PATTON JR. WWII CYBER-HOBBY EXCLUSIVE FIGURE 
(DRAGON FIGURE 2004)



Ranking this figure might be a little odd to some of you because it came out in 2004 and I wasn't really a kid (still thought like one though) and I wasn't even collecting toys or comics anymore. Plus the man himself; General Patton isn't even a fictional super hero or character. But when I was turned onto the quality and sheer awesomeness of Dragon Figures I couldn't help but be impressed. And while being a big WWII fanboy and a worshiper of the late-great General S. Patton Jr., this figure impressed me profoundly. There were a total of four different Patton figures made by this line and while I bought and loved all of them, it was the Cyber-Hobby Exclusive figure that I envied and drooled over the most. I recommend any collector of action figures to check out Dragon Figures because you won't be disappointed.


8. CAPTAIN AMERICA SUPER STUNT CHOPPER 
(IDEAL 1982)





The Team America toy line was an attempt by Ideal to replace their successful Evil Knievel toy line after Knievel served six months for battery in the late 1970s, and it used many of the same molds and designs. These stunt cycles were some of the most fun and action-packed toys EVER made!!! You put them in their holdster, rev them up and they shot out at top speeds and leaped and jumped and crashed into everything in sight! I was lucky enough to get the hard to find Black Murader Stunt Chopper as a kid and thought I was cool as hell in my neighborhood because everyone else had the regular stunt motorcycles of Honcho, Wolf and Reddy. Little did I know a totally-magnificent Captain America stunt chopper was also in toy stores and I never knew about it. I found out almost 10 years later when someone had a picture of it...truth be told, I nearly shit myself. I couldn't understand why Ideal made a Cap cycle and then after some research I found out that Team America debuted in Captain America #269 (1982). A few years after that I miraculously located one and paid a pretty hefty fee to purchase it still sealed in the box. Now while most collectors would have loved to have this toy that way, I didn't. I was tempted for years to crack it open, to hold it, to rev it up and to play with it just once. Sadly, I never did and sold it off with a big chunk of my collection back in 2003. I've never seen another since then and I don't want to because it breaks my heart.



7. THE ULTIMATE WARRIOR FIGURE 
(LJN/GRAND TOYS 1989)



Wrestling today is a barren wasteland. I couldn’t tell you 10 new wrestlers that have come from the 2000’s and up and couldn’t care too. Despite wrestling’s current shape there was a time in my mind when it was at the top of pop culture. Every boy (and girl) that watched Saturday morning cartoons and read a comic book that wanted to emulate a real life, living and breathing superhero could do it by watching wrastlin’ on the tube. For me, that peak period in wrestling was the 10 years between 1982 thru 1992 and I couldn't get enough of it. During this period I would be introduced to a mega-event called Wrestlemania and just about every boys list of wrestling heroes included the two greatest wrestlers ever to step into the ring, Hulk Hogan and Ric Flair. And with these two icons that championed their respected territories, wrestling became a household name all across the world like never before. But after Wrestlemania VI in 1990 there was one wrestler who eclipsed even Hulk Hogan in terms of popularity for a short time...The Ultimate Warrior! He was truly a living and breathing super hero walking the earth and I went crazy for him. From 1984 until 1989 LJN produced a bunch of rubber wrestling figures that all my friends and myself went nuts over. The last 6 figures produced which included The Ultimate Warrior were only distributed by Grand Toys of Canada making them rarer and much more valuable than most of the other figures. So despite how hard I searched, I could never find this figure in stores. Finally, before prices soared to unattainable heights, I was savvy enough to order a sealed Ultimate Warrior figure out of a toy magazine for only 20 bucks. Today this figure can reach up to 800 bucks easy...SO FEEL THE POWER OF THE ULTIMATE WOOOOORRRYAHHHH!!!



6. CAPTAIN MARVEL 8" FIGURE 
(MEGO 1974)



While Mego Corp. was famous for making their World's Greatest Super-Heroes 8" action figures that ran from 1973 until 1980 (which are extremely collectible today), it was their Captain Marvel/SHAZAM! figure was always special to me. Sure, the Hulk, Thor, Thing, Superman, Batman, Spider-man, Conan and the like were always perennial favorites (I can even remember my mother having a bunch of boxed Batman's at the top of her bedroom closet ready to give my brother and me a new one if it broke...jeez, how much could I get for those today?). But out of all of these awesome figures, I simply adored Captain Marvel the most. I think it had something to do with the bright colors of his costume, the lightning bolt on his chest, the bright blue packaging it came in (especially the Kresge card packaging) and acting out scenes of the SHAZAM! live-action series on television by Filmation that ran on Saturday mornings. And did you know the head-sculpt on the figure was based on the actor, Jackson Botswick who played Captain Marvel in the first season of that series? While I had a lot of fun with this toy as a kid, I've grown to appreciate it even more as an adult...SHAZAM!!!




5. THE INCREDIBLE HULK 12" FIGURE 
(MEGO 1978)




Nothing, but nothing was better to me as a kid than a big, playable Hulk figure to smash things with! Mego Corp. did one hell of a job in designing this Hulk figure and did a great job on the box as well (I loved all the Hulk pictures on the back of it as a kid). He looked and felt awesome in my little hands as a child and I took him everywhere. I can't even remember how many figures my mother got me when I was a kid because I would play with it until it fell apart. One day my mom came home with two of them (one for me and my brother) and it had "Fly Away Action"...oh my god...now the Hulk could leap with just a pull of a string. How awesome was that? Check me out on Christmas morning at 5 years of age in 1978 in the picture below (the bottom right holding the 12" Hulk and Energized Spider-man figures), now that's one happy kid!



4. THE INCREDIBLE HULK FLYING FIST SHOOTER
(FUNSTUF 1978)




The dream of having real-life super powers was always believable to me when I had this toy. There was something truly magical and dangerous about it. Having the power to shoot something from my wrist and it could stick to something or even destroy something was the stuff my kid dreams were made of. I loved the Hulk "Flying Fist" (I loved that name as well) and sporting his actual suction cupped fist on my wrist to shoot and smash things with was pure heaven. The Amazing Spider-man "Web-Shooter" was also endeared to me because it made more sense to the character's powers. And I actually thought I could swing building to building with it (luckily, I've never tried). I thought the possibilities were endless with these toys and to me, they almost were. I'll have to give the Hulk the nod over Spidey because he was my favorite super hero, but truth be told, I loved them both equally.



3. THE INCREDIBLE HULK SMASH-UP ACTION GAME (IDEAL 1979)




When you talk about the all time greatest table top games ever made people say Chess, Checkers, Parcheesi, Scrabble, etc. I say Hulk Smash all those pretenders! The absolute greatest table top game ever made is this one!! And that is the truth! It captures all the elements and the unpredictability of the Hulk mythos in amazing fashion! Bruce Banner building and protecting, the anticipation of getting angry and changing, the Hulk's rouges attacking him (including the Silver Surfer), plus the best part of all, the Hulk's unstoppable rampage in actual motorized action! This game is the stuff every Hulk-fan's dreams are made of and it is fun as hell! What also makes it so good and topping out at number 3 on this list is the replay factor, because it never gets old. I played this until the Hulk broke when I was a kid. I loved it so much that today as an adult I bought a few of them to play with my daughter and at friends houses -- it's that good. Even people who are not fans of super heroes will have fun and appreciate this game. It's a classic, so go and try to play it today because you don't want to make the Hulk angry.


2. MARVEL WORLD ADVENTURE PLAYSET 
(AMSCO 1975)



While I was way to young to enjoy this toy in my youth, seeing it a few years later in a Heroes World catalog made me clearly understand the significance of it. But sadly, my little hands never got a chance to play with it as I never saw it in stores and was too young to order it from any catalog. It took me almost 20 years to find and I just so happened to get one still sealed in MINT condition for a hefty price. Truth is, I would've paid any price for it. But like the Captain America Stunt Chopper that ranks in at number 8 on this list, getting this toy sealed has left me with a painful curiosity to open it up. I want to play with it so badly and enjoy all the moments I missed playing with it as a kid!! So here and now I will let the world know that this playset isn't just one of the greatest super hero toys ever, it's one of the best toys ever released. Period! I truly believe that without even a hint of hyperbole. Marvel World is just what it suggests, cardboard replicas of the people and places of the Marvel Universe; the Baxter Building, the Daily Bugle, the Avengers Mansion, Dr. Strange's crib, Peter Parker's house, etc. They're all here, reproduced in excruciating detail (drawn by the legendary Sal Buscema). To inhabit these buildings are 36 mini figures of everyone from Aunt May to the Hulk and it even included their secret identity images on the back...how awesome is that?? This is more than just a toy or a collectible. It's the ability to actually play with the magic that Stan Lee, Jack Kirby and Steve Ditko has brought into my life. Now after all that prestige, I can only think of one toy greater and more meaningful to me than this...



1. THE INCREDIBLE HULK ELASTIC FIGURE 
(MEGO 1979)




To anyone that knows me there can only be one true answer to what the greatest toy that influenced, shaped and destroyed my life is...The Incredible Hulk Elastic figure by Mego Corp. I can go into great detail about it but that might take to long so read the story here; In Search of the Holy Grail of Hulk to understand the havoc this toy wrought on my childhood. With Mego trying to capitalize on the Hulk live-action series that was all the rage in the late 70's. They distributed the Hulk Elastic figure first and separately from the others (the Hulk came with a different box). This figure sold a ton, but unfortunately, not many would survive the next 30 years. And today this figure remains one of the most elusive and most rare of the entire stretch line. Finding one in perfect condition is next to impossible, with only 1 known that hasn't been restored in any way and isn't in need of any repair...oh yeah, I have it! This Hulk looks fantastic and I believe it to be the best representation Mego ever did of the hero. With his big, bulky body, purple pants and mean green head sculpt, he is the Hulk in all his glory! He is also by far the heaviest stretch figure ever made. With a magical look, it's no surprise why this toy is considered the stuff of legend in the realm of Hulk memorabilia. It remains the supreme “Holy Grail” of all Hulk collectibles! Simply put, this Hulk toy is the strongest one there is.


HONORABLE MENTION:
THE INCREDIBLE HULK STRETCH FIGURE 
(DENYS FISHER 1979)


I had to add this because although I didn't know about it as a child, it was another version of my favorite toy, The Elastic Hulk and for that I have to pay homage to it. And my pen name is based on both of these toys combined, hence the name I call myself -- "The Mego Stretch Hulk"...see how clever I am? Denys Fisher was a company in Europe licensed under Mego Corp. (they also produced the Stretch Armstrong and all their other stretch figures overseas for Kenner). In 1979, Mego used their Marvel license to have them make a stretch Hulk figure. This Hulk was manufactured in the Thorp Arch Estates in Wethergy, England. It was only distributed in Europe and was never made available in the United States. It was said to be sold only out of either Kays or Freemans mailorder catalogs. Only a small amount made their way into some local UK stores. One of these stores was called the Asda Supermarket in Doncaster, England. The Hulk had a price tag of only 8.99 (about 15.00 in US currency at the time).




John "The Mego Stretch Hulk" Cimino - "Hero Envy" Central
John Cimino is a Silver and Bronze Age comic, cartoon and memorabilia expert that contributes articles to BACK ISSUE and THE JACK KIRBY COLLECTOR Magazines from TwoMorrows Publishing and has written and starred in the "Hero Envy" webisode series. He is also the host of the Reckless Sidekick "Swass-Cast" and has contributed to the "Hero Envy" comic book. He also thinks he's really Captain Marvel, people just don't have the heart to tell him he's just an obsessed fanboy that loves to play superheroes with his daughter, Bryn. Contact him at johnstretch@live.com and let him know.